Accessibility (Alt-0).  Web Design, Sheffield.



The Red Deer, Sheffield
- Website Design Example.

The Red Deer Website.

Here's what our clients say.

“ ...the design of the Website is very much in keeping with the feel of the pub and easy to navigate. Continual consultation with us means the Website is always up-to-date.

The suggestion to put the Christmas Lunch Menu & Booking form on the site was inspired - customers were able to use this to plan their visit and inform us of their choice quickly and easily.

We have been able to direct customers to the Website where many of their queries are answered, and the impressive links and search engine ratings, which Stuart has been able to gain, greatly increase interest in the site and, therefore, our business. ”




The Red Deer Design Process.

The Red Deer being a traditional pub, rather than a modern bar, its Home page was designed to give a homely, welcoming feel rather than corporate or other design.

The Website design has seven pages interlinking with each other through the horizontal navigation bar above the page content and again below it (plus a page explaining accessibility features).

The Home page gives general information about the pub and its ambiance and, also, acts as a guide to the other pages in the site.

The photographs on the Home page (left), food menu, the map on the location page and details of the pub's history were supplied by The Red Deer. The remaining content and images were produced by BigEasy Web Design and approved by the pub.

Other pages are:

  • beers - list of beers; rich content via tasting notes on brewery Websites.
  • food - overview of food available plus typical menu.
  • events - details of pub events and groups who hire the function room.
  • find us - map with instructions on how get there.
  • history - brief history of The Red Deer and its development.
  • links - site search plus links to Websites relating to the Red Deer.
  • accessibility - details of accessibility features.


Search Engine Optimisation (BigEasy SERPS)


Major UK search engine results for example keywords input by potential customers of The Red Deer (Unsponsored search results are dynamic and may vary).
Keywords Google Yahoo   MSN     AOL     Ask  
pub sheffield 3rd 5th 4th 3rd 2nd
sheffield city pub 5th 5th 3rd 5th 1st
sheffield city centre pub 1st 1st 3rd 1st 3rd
red deer 5th 1st 1st 1st 5th
red deer pub 1st 1st 1st 1st 1st
red deer sheffield 1st 1st 1st 1st 1st
sheffield real ale 3rd 4th 3th 3rd 10th
sheffield cask ale 2nd 3rd 1st 1st 2nd
sheffield cask beer 1st 1st 1st 1st 3rd
traditional pub food 4th 6th 3rd 3rd 7th
vegetarian pub food 1st 1st 1st 1st 1st
sheffield pub food 2nd 2nd 1st 2nd 6th
pub food sheffield 3rd 2nd 1st 3rd 3rd
vegetarian food sheffield 6th 2nd 1st 5th 1st
sheffield pub function room 1st 3rd 2nd 1st 1st
pub function room sheffield 3rd 5th 3rd 3rd 1st
sheffield blues night 3th 6th 2nd 2nd 8th
sheffield pub quiz 15th 2nd 5th 9th 8th
sheffield sunday pub quiz 1st 2nd 3rd 1st 1st